Hello, my name is Rashad and I am the creative director and founder of The Mastermind Crew. We help businesses, coaches, and consultants harness the power of live events to create powerful marketing assets that builds a massive tribe online. In the last 18 months we've helped Chad Thibodeaux generate over 2.2 million in revenue with online content and live events. Through years of experience of working with entrepreneurs and brands I have developed the ‘brand story matrix’. This is a brand communication strategy consisting of 20 distinct elements, that enables you to tell your brand’s story from the inside out. It’s the foundation upon which you differentiate your brand and make emotional connections with clients and customers. A great brand story strategy will show you how to stand out, increase brand awareness, create customer loyalty and power profits. THE WORLD’S MOST SUCCESSFUL BRANDS DON’T BEHAVE LIKE COMMODITIES & NEITHER SHOULD YOU. I work with brands at every stage of their development, from startups who are shaping a complete culture to established brands who are realigning their positioning and marketing communications or launching new products. It doesn’t matter if you’re a bank or a city, launching an online platform or baking bread, you have a unique story to tell and I can help you tell it.