I started skateboarding before I became a teenager but quickly learned my creative abilities far exceeded my athletic talent, so in an attempt to remain part of the gang I picked up my parent's low-grade camcorder and transitioned my kick-flipping into film-flicking. Shortly after, I received my first job as a photographer for the local newspaper while a freshman in high school. I produced video for my high school news team and made short films on the side. As a senior capstone for my visual communications and psychology degree in college I produced a documentary film on the déjà vu phenomenon which would eventually cement my career projection. Applying psychological principals to a medium based on human perception, I have gone from rail grinding in back alleyways to sharing the stage with some of the largest musical acts and producing marketing content for some of the top corporations in the world. My grass roots game still stays strong, however, as I relish in working on a local level with small business, entrepreneurs, soon-to-be-newlyweds, and artists within our communities.