Applebox Cinema Co. is a full-service commercial video production team based in Charlotte, NC. We offer everything from short-form social media videos all the way to full television commercial production. Director Mike Reda and Cinematographer Derek Donovan specialize in commercial production, music videos, documentary and narrative storytelling. Our work has screened all over the country as well as a number of international film festivals, and we’ve won several awards for both outstanding direction and beautiful visuals. We believe it’s often the countless, unseen details that take something from being good to being great, and we approach every project with that passion!