Posts Tagged: social media

14 Marketing Resources for 2014

There’s an abundance of information on the web. Sometimes it can be frustrating sorting through good and bad content. So where do you begin? In this post, we’ll share with you some of our favorite places on the web to expand your marketing knowledge. These resources are bringing massive value. Let’s dig in. BOOKS 1…. Read more »

Twitter Marketing Tips for Small Businesses

Next to Facebook, the second most popular social media platform today is Twitter. It is called a micro-blogging site because it allows you to share anything in 140 characters or less. This includes your main message and hash tags. On it’s 7th anniversary, the social media platform stated that there are currently 200 million active Twitter users. Such… Read more »

How to Use the New Klout Business Portal

There are currently 11 million businesses with Facebook pages and other hundreds of thousands who advertise through live blogs, while 8 million are enlisted in Google+’s local pages. At the same time, 77% of companies belonging to the  Fortune Global 100 use Twitter for business purposes. These numbers could only mean one thing: business owners… Read more »

The New Rules of Event Promotion

Have you ever heard the expression: “The medium is the message”? It’s a phrase coined by Marshall McLuhan, author of Understanding Media: The Extensions of Man, and means that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. In today’s… Read more »

How to Create a Business Page on Facebook

You probably have a Facebook page. So do your friends, your family and maybe even your cat. Everyone knows the social benefits of using Facebook. Many people don’t realize the commercial benefit of having a page for your business on Facebook. It’s gone from a novelty to a necessity for a business to have a… Read more »