Posts Categorized: Blog

Platform Update – Categories, Album Naming and More!

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We will be releasing a significant update tonight from 9pm PST to 12am. Most of the site will be down during this time and not accessible. Now you’re all probably thinking, “OMG, WHAT WILL I DO?!?!?!” Rest assured, we’ve got you covered. First things first, why does the site need to go into maintenance mode?… Read more »

SmartShoot Creative Feature: Steven Poe

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The SmartShoot Creative Community is packed with talent and passion and we love sharing that with the world. This week we’re featuring Steven Poe, a photography director and multimedia producer in Emeryville, California. View Steven’s SmartShoot Portfolio. Behind the scenes at one of Steven’s shoots. How did you get started as a photographer? I first… Read more »

SmartShoot Creative Feature: Keith B Dixon

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The SmartShoot Creative Community is packed with talent and passion and we love sharing that with the world. This week we’re featuring Keith B Dixon, an ambitious photographer, lively entrepreneur and fellow San Franciscan. View Keith’s SmartShoot Portfolio. All photos by Keith B Dixon Tell us about yourself, Keith. I’m a commercial photographer based out… Read more »

5 Tips for Using Timelapse to Make an Impact

Colin Delehanty Yosemite

{Photo from Shutterstock} In the ultra-competitive world of professional photography and videography, you have to get shots that others either couldn’t have or wouldn’t have. Good instincts come with the territory, but so does a certain intuition about what else is already out there and how your portfolio can stand out from the rest. One… Read more »

Optimize Your Instagram Presence

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Instagram presents some exciting challenges for marketers. You can’t include links in captions or comments. You can’t copy and paste inactive links from captions and comments. Users can’t easily share your content to their personal networks. Even search is limited, mostly to hashtags. So why should marketers be scrambling to build a presence on Instagram?… Read more »

Marketing Inspiration From Great Storytellers

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Marketing is rooted in storytelling. Gary Vaynerchuk says, “Whether it’s a 140-character story or a six-second one, or even one that disappears forever after 10 seconds, we need to be storytelling now!” Jonathan Gottschall describes in The Storytelling Animal that early in life we’re hardwired to consume, experience and share stories. As young children, we… Read more »

3 Creative Ways that Videos Boost Your Leads

Resolution season is in full swing. For many, that might mean getting into better shape. For marketers, it probably means adding new channels to your content strategy. I’ve spoken to a few businesses during the holiday season that expressed interest in adding video to their marketing mix. They were hesitant to do so, primarily because… Read more »

14 Marketing Resources for 2014

There’s an abundance of information on the web. Sometimes it can be frustrating sorting through good and bad content. So where do you begin? In this post, we’ll share with you some of our favorite places on the web to expand your marketing knowledge. These resources are bringing massive value. Let’s dig in. BOOKS 1…. Read more »

10 Techy Services for the Holidays [Infographic]

Are you looking for a holiday gift idea? Check out our round up of the top services you can give to a techy friend, family member or co-worker. Want to display this infographic on your site?   Source: 10 Techy Holiday Gift Ideas – Infographic by SmartShoot

How to Not Look Ugly on a Webcam

Source – Mixergy #1: Don’t have any light behind you (even if it’s from a window) When light hits a webcam, it compensates by going dark, which makes you look like a faceless shadow. #2: Have light facing you That’s how they make people look good on TV. #3: Mind your background No bathroom or… Read more »