How can you use video to drive more customers through the door? If you missed our webinar this week, you can check out the presentation below. Included in the presentation are 4 simple video marketing tips along with a beginner’s guide to video SEO. Lastly, if you’re thinking about creating a video, you’ll learn how…
I love infographics and this one was designed by Clicker, the complete guide to Internet Television (according to their website). Clicker documents the state of online videos from 2007-2009. Here are some of the most interesting stats: 69% of adult Internet users watched or downloaded online videos. Why are online videos so popular? Social networking…
Crowdsourcing is fantastic. It allows companies to have the “crowd” work on a task or project for you. Jeff Howe, one of the first authors to employ the term, established that the concept of crowdsourcing depends essentially on the fact that because it is an open call to an undefined group of people, it gathers…
Here’s a fantastic video that Troy Wharton did for Yahoo! Local where he asks locals about two well-known New York structures to see if they can explain what they are.
There’s no better way to introduce your business than with a video. It gives you the opportunity to show your personality, highlight what makes your business unique and help potential customers understand what it is that makes your business great. It’s the next best thing to having the customer actually walk through the front door….
We are excited to be a part of another Parachute video. We worked with them on a few videos already and the guys have been nothing short of FANTASTIC. The video was used to announce the annual 2012 Jostens Renaissance National Conference event that brings together over 1200 students and educators from across the United States and…
Our “docummercial” videos are perfect for small businesses. It allows viewers to virtually meet the owner, see the business in action and hear from other customers about why they love the place. All in 60 seconds or less. However, our small business customers are sometimes left wondering what to say in their videos with very…
Social media marketing presents a tricky paradox: everybody knows they need to be doing it, but very few people know how to do it right. That’s because it’s extremely difficult to determine the return on investment of social media marketing, which is why gurus in the space frequently rely on words like “engagement” and “driving…
Borrell Associates reports in the article, “2011 Local Automotive Advertising Outlook” that in the last few years’ auto dealers have been shifting ad campaigns to gear more towards audiences on internet. From 2009 to 2011 the auto industry spent 32% of the advertising budget online at approximately $7.3 billion. Next being newspapers at 22% with…
Our choice for this week’s video of the week goes to Gymboree Play & Music Center. Having a 2-year old son myself, I love this video because I get to meet the staff, see the activities and best of all see all the little happy faces. It’s great to see such a friendly staff that…
